Are you a certified member attending Convention? Want to get involved in ASHA’s Value of the CCCs campaign? ASHA’s offering a unique opportunity for members to create their own ad in the Public Relations Lounge, Level 1, Lobby F, of the Colorado Convention Center. Listen to what two of the ASHA members who starred in campaign ads had to say about their experience.
As summer winds down, help your clients make the most out of these last few weeks of quality family time by sharing these infographics. They focus on reducing screen time and protecting hearing when they do indulge.
Vacation travel, barbecues, family excursions . . . summer is full of prime communication opportunities for families.
Summer leisure time may mean increased tech consumption. Help clients and families protect their hearing by following three simple safety tips when using tech devices with ear buds or headphones.
Do you like listening to podcasts while you commute, run errands or work around the house? Now you can catch up on your audiology or speech-language pathology tips and tricks while you listen. ASHA has produced more than 30 podcasts on topics ranging from “Untreated Hearing Loss in Older Americans” to “Building Language and Literacy Skills During the Lazy Days of Summer.”
Listen to the latest episode on helping kids with autism handle a trip to the dentist then check out the entire archive of podcasts.
Podcast: Episode 32
Almost half of parents of children with autism spectrum disorder describe their child’s dental health as fair or poor, according to a study in the journal Pediatric Dentistry. Considering that one in 68 children in the U.S. has autism, this is a sizable issue. Trisha Self, an associate professor and speech-language pathologist at Wichita State University, discusses an innovative pilot program, featured in The ASHA Leader, designed to help children with autism successfully complete a trip to the dentist. Collaborator Kelly Anderson and Lisa Cicchetti, the mother of one of the program participants, also share their insights.
Trisha Self, PhD, CCC-SLP, is an associate professor in the Department of Communication Sciences and Disorders at Wichita State University and coordinator of the school’s Community Partners: Autism Interdisciplinary Diagnostic Team. She is an affiliate of ASHA Special Interest Groups 1, Language Learning and Education; and 10, Issues in Higher Education.
Each May, ASHA looks for new, exciting and effective ways to educate the public about communication disorders as part of Better Hearing & Speech Month (BHSM). We’re excited to announce that this year, we’re debuting a new social media platform for members to allow them to easily share BHSM information and build awareness at the grassroots level. Members who sign up for the service will receive two to three emails a week during May with suggested social media posts.
Those who participate by recruiting others and sharing links will be entered to win a range of prizes, including gift cards as well as BHSM and ASHA merchandise. It’s an easy and fun way for you to build awareness and support for your profession. Sign up today to join us in “Speaking Up for Communication.”
There will be plenty of interesting material to post, like the results of a new ASHA national survey. We asked parents of infants through 8-year-olds about their kids’ use of technology. According to those parents, a majority of young children use devices such as smartphones and tablets during critical years for communication development. Stay tuned for the results, which will be announced with a nationwide media tour starting May 8.
Those results will also serve as the basis for a host of different BHSM digital assets—helping ASHA bring the topic of communication to the forefront. Key messages include the importance of talking and interacting with kids in the tech age and establishing safe listening habits early. We expect significant buzz about the survey that should help you capitalize on sharing BHSM and related resources in your work and community.
Of course, if you prefer to spread these key messages in more traditional ways, ASHA will provide press release and media advisory templates. Be sure to visit the BHSM member resource page for these and more.
You’ll also find our free 2015 poster, bookmark, coloring page, and Facebook photo, for example. And you can read about how other members celebrate BHSM by clicking through our “Share Your Stories” map. We’ve already heard from a number of members with great stories for this year!
Make sure to keep checking back, as we’ll be adding details on other BHSM activities, including a 2015 Twitter party and a Listen to Your Buds concert we’re hosting in the nation’s capital.
Finally, remember to showcase your BHSM pride with our 2015 products, which feature the tagline “Early Intervention Counts”—a message worth sharing! Order today!
Francine Pierson is an ASHA public relations manager.
Better Hearing and Speech Month is a mere week away, and ASHA is gearing up for an exciting month! By now, we hope you’ve seen some of the resources we developed specifically for members—press release and media advisory templates, our 2014 poster, a Facebook cover photo, a letter to parents, our 2014 product line, and much more. We also encourage members to utilize the Identify the Signs member toolkit during May, as the campaign will be front and center for this year’s BHSM. The campaign’s message of early detection is a great tie-in to the 2014 BHSM theme of “Communication disorders are treatable.”
If you’re still looking for ideas on ways to celebrate, it’s not too late to plan something. We’ve got a list of suggestions here, and you can check out our new interactive map featuring stories of how your fellow ASHA members have recognized the month.
If you do have a fabulous event or activity in store, we want to see it! Take a photo and post to Instagram with the hashtag #BHSM. One winner will be randomly selected to receive a package of 2014 BHSM products. More details can be found on the BHSM member resource page. The contest will run from May 1st – 12th.
In addition to member resources and contests, ASHA will be conducting a lot of public outreach during the month to raise the profile of communication disorders and the role of ASHA members in treating them. Some highlights this May include:
- Google Hangout—A live, online Google Hangout to mark BHSM will be held on May 6th from 1:30 – 2:30 p.m. ET. Moderated by ASHA CEO Arlene Pietranton, the event will convene experts from a wide range of backgrounds to discuss the critical role that communication plays in daily life—and the importance of early detection of any speech, language, or hearing difficulties in children to allow them to reach their full potential academically and socially. Guests will include Elizabeth McCrea, ASHA’s 2014 President; Libby Doggett, deputy assistant secretary for policy and early learning at the U.S. Department of Education; Sara Weinkauf, an autism expert from Easter Seals North Texas; Patti Martin, an ASHA-certified audiologist from Arkansas Children Hospital; and Perry Flynn, an ASHA-certified speech-language pathologist at the University of North Carolina – Greensboro. The panel will take questions from the public, and members are encouraged to participate. Questions can be posted to ASHA’s Google+ page, or use the hashtag #BHSM on Twitter. You can RSVP for the event here.
- Twitter Party—A Twitter party hosted by lifestyle technology and parenting blogger Michele McGraw (@scrappinmichele), and co-hosted by five other leading parenting bloggers, will be held on May 20th from 12 – 1 p.m. ET. During the party, parents and other interested parties will have the opportunity to learn, and ask and answer questions, about speech, language, and hearing disorders. No RSVP is required; members who are interested in joining in should just follow the hashtag #BHSMChat at that time.
- New Infographic—A new infographic illustrating the prevalence and cost of communication disorders, as well as the benefits of early intervention, will be posted online at www.asha.org/bhsm and http://IdentifytheSigns.org, and distributed widely to traditional and new media.
- Podcast Series—Four new topical podcasts featuring ASHA members will be rolled out weekly during the month. These are: Newborn Hearing Screening—In the Hospital and Beyond (May 1); Noise-Induced Hearing Loss in Children: A Preventable Problem (May 12); Autism Diagnosis and Treatment of Today and Tomorrow (May 19); and Building Language and Literacy Skills During the Lazy Days of Summer (May 27). These will be available at http://IdentifytheSigns.org.
- International Communication Project 2014—During May, ASHA is going to be disseminating digital messaging that relates to the International Communication Project 2014 that was launched earlier this year—and promoting signatories to the Universal Declaration of Communication Rights. Members are encouraged to sign the Declaration and invite others to do so to show their support for people with communication disorders. Watch the February Google Hangout to learn more and hear from the participating countries.
Many of these resources won’t be available until May 1 or later, when they are debuted to the public. We encourage you to visit our member resource page www.asha.org/bhsm frequently to see the latest, and hope you can share the information with your networks. These resources will also be posted to http://ldentifytheSigns.org, the home of the Identify the Signs campaign and a site designed for consumers to easily find information tailored to them.
We hope this year’s BHSM will be one of the best yet, and look forward to hearing how you’re celebrating the month. Send us any stories, questions, or comments to firstname.lastname@example.org.
Francine Pierson is the public relations manager at ASHA. She can be reached at email@example.com.